AdConvo vs AdIntel: Which ChatGPT Ad Tool Should You Use?

As ChatGPT ads roll out to 900 million+ users, two platforms have emerged to help advertisers navigate this new channel: AdConvo and AdIntel. Both offer Chrome extensions and ad libraries, but they take fundamentally different approaches.

Here's an honest comparison to help you decide which one fits your needs.

What Is AdConvo?

AdConvo is a full-stack ChatGPT advertising platform with three pillars:

1. Find. Spy on competitor ChatGPT ads through a crowdsourced ad library and Chrome extension.

2. Create. Generate winning ad copy with AI by analyzing your website, discovering high-intent questions, and previewing how ads appear in ChatGPT.

3. Track. Measure conversions from ChatGPT ads with a dedicated tracking pixel that gives you ROAS data OpenAI doesn't provide.

Think of AdConvo as SpyFu + AdCreative.ai + Triple Whale, but built specifically for ChatGPT ads.

What Is AdIntel?

AdIntel positions itself as "The First AI Ad Intelligence Platform." It focuses on capturing and analyzing ads that appear across AI platforms including ChatGPT, Claude, Perplexity, and Gemini.

AdIntel's core offering is a Chrome extension that tracks competitor ads, captures landing pages, monitors creative variations, and sends alerts when competitors launch new campaigns.

How Do AdConvo and AdIntel Compare Feature by Feature?

The core difference: AdIntel is intelligence-only. AdConvo is intelligence + creation + tracking.

Does AdIntel Have Conversion Tracking?

No. AdIntel focuses exclusively on ad intelligence, meaning it captures and analyzes what competitors are running. It does not offer any conversion tracking, pixel implementation, or ROI measurement tools.

This means if you use AdIntel, you can see what competitors are doing, but you have no way to measure whether your ads are actually driving results. At $60 CPM, this is a significant gap.

Does AdConvo Have Ad Creation Tools?

Yes. AdConvo includes a full AI-powered ad creation suite:

• Website Analyzer. Paste your URL and AI extracts your product info, value propositions, and target audience.

• Question Research. Discover the exact questions your customers ask ChatGPT that could trigger your ads.

• Ad Copy Generator. Generate multiple ad variations with different angles (problem-solution, social proof, urgency, curiosity, contrarian, direct benefit).

• Prompt Simulator. Preview exactly how your ad will appear inside ChatGPT's interface before you spend money.

• Intent Classification. Tag each question as informational, commercial, or transactional to prioritize targeting.

AdIntel does not offer any ad creation features.

Why Does Conversion Tracking Matter for ChatGPT Ads?

OpenAI charges $60 CPM but provides zero conversion tracking to advertisers. You get impressions and clicks, and that's it. No conversion data, no revenue attribution, no ROAS.

AdConvo's tracking pixel solves this by sitting on your website and detecting ChatGPT traffic:

1. Visitor clicks your ChatGPT ad

2. Pixel detects they came from ChatGPT (via referrer)

3. Pixel tracks their journey on your site

4. If they convert, the pixel records the conversion and revenue

5. Dashboard shows ROAS for your ChatGPT ad spend

Without this, you're spending premium ad dollars with no way to measure results. No other ChatGPT ad tool, including AdIntel, offers this capability.

Which Tool Is Better for Different Use Cases?

If You Only Want to Spy on Competitors

Both tools work for basic competitive intelligence. AdIntel's sole focus is intelligence, so it may have deeper features in that specific area. AdConvo offers competitive intelligence PLUS creation and tracking tools.

If You Want to Create and Launch ChatGPT Ads

AdConvo is the clear choice. AdIntel has no ad creation tools. With AdConvo, you go from website analysis to generated ad copy to ChatGPT preview in minutes.

If You Need to Track Ad Performance and Measure ROI

AdConvo is the only option. No other tool in the market, including AdIntel, Hyros, Triple Whale, or Cometly, currently tracks ChatGPT ad conversions. AdConvo's pixel is purpose-built for this.

If You're a Marketing Agency

AdConvo offers more value per client. You can research competitors, create ad copy, and track performance all in one platform. This means one tool subscription instead of cobbling together multiple solutions.

If You're a B2B SaaS Company

AdConvo's tracking pixel is especially valuable. All B2B conversions (demo requests, free trials, contact forms) happen on your website where the pixel works perfectly. The question research tool helps you find high-intent queries your potential customers ask ChatGPT.

What About Pricing?

Both tools are still in early stages with pricing evolving. AdConvo offers waitlist access with founder pricing for early signups. Check each platform's current pricing on their websites for the latest information.

The key consideration isn't the subscription cost. It's the value. If you're spending thousands on ChatGPT ads at $60 CPM, a tool that can measure your ROAS pays for itself immediately by helping you cut underperforming campaigns and double down on what works.

Can I Use Both AdConvo and AdIntel Together?

You could, but there's significant overlap. Both offer ad libraries and Chrome extensions for competitive intelligence. AdConvo additionally gives you creation tools and conversion tracking that AdIntel doesn't have.

Most advertisers would get more value from using AdConvo alone, since it covers intelligence, creation, AND tracking in one platform.

Which Tool Should I Choose?

Choose AdIntel if:

• You only need competitive intelligence

• You don't plan to create ads or track conversions

• You want a focused, single-purpose tool

Choose AdConvo if:

• You want to spy on competitors AND create your own ads

• You need conversion tracking and ROAS measurement

• You want a full-stack platform (find + create + track)

• You're spending money on ChatGPT ads and need to justify ROI

• You're an agency managing ChatGPT ads for clients

For most advertisers serious about ChatGPT ads, the combination of competitive intelligence, AI-powered ad creation, and conversion tracking makes AdConvo the more complete solution.

Join 500+ businesses on the AdConvo waitlist →

Last updated: February 2026